the open source way - Page number 3

Each day as I drive to work and hear the radio updates on the unfortunate situation in the Gulf of Mexico, my fears and concerns compound considerably. » Read more

Esse quam videri. That's the first thing I saw when I went to see what Paul Frields was up to on his blog. Fun fact: it's also the North Carolina state motto and something I talk about at new hire orientation here at Red Hat. But then I thought about that phrase, and I thought about the responses to the interview questions below. I came to the conclusion that Paul is one of the few people I know who actually exemplifies the meaning of this Latin phrase. "To be, rather than to seem." » Read more

A few months ago, I had the opportunity to meet Jim Gilmore, co-author (with Joseph Pine) of the book Authenticity: What Consumers Really Want. I first read the book a few years ago, and it really struck a nerve for me—these guys were on to something.

So I convinced Jim to subject himself to a Five Questions interview about the place where authenticity and the open source way intersect. » Read more

The Open Source Way book has a section on Open Marketing, and I'll be honest: I have my doubts.

I will grant that the American Marketing Association defines marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large."

But in the real world? It seems to me that marketing is often better defined, "the art of convincing others they have a need for something... for which they have no need." » Read more

A few weeks ago, Red Hat CEO Jim Whitehurst wrote an article for BusinessWeek suggesting that Toyota might benefit from doing things the open source way when it comes to building the software inside its automobiles.

From Jim's article: » Read more

I’ve had a number of career changes. I went from poetry to technology to metal sculpture to the Internet to biodiesel. And I must admit that although I have brushed against open source a number of times, I have had a hard time getting my head around it. » Read more

A few weeks ago, I wrote an article about Apple and open innovation. The discussion in the comments about Apple's success, despite their non-openness, was pretty interesting. Greg DeKoenigsberg started things off with this salvo: » Read more

Last week, my friend Greg DeKoenigsberg posted an article about Jaron Lanier's negative comments regarding open textbooks. At almost very same time, I happened to stumble upon an article Jaron wrote back in 2006 criticizing Wikipedia. » Read more

We recently sat down with Dr. Tony O'Driscoll, co-author of the book Learning in 3D: Adding a New Dimension to Enterprise Learning and Collaboration, to talk about avatar-based Internet communities like SecondLife. Here's what he had to say about the way the Internet has evolved—and the business and industry culture changes that are happening as a result. » Read more

Remember the Seinfeld episode where Kramer had the idea to make a coffee table book about coffee tables? I always thought that was a pretty elegant idea. Well, a few months ago, some of the smart folks on Red Hat's community architecture team had a similarly elegant idea:

Write a book about building community the open source way... and write it with a community, the open source way. Meaning, open the text up, allow interested users to contribute, and see what happens.

Brilliant. » Read more