B Corporation

B Corps: new advancements in a community advancing our communities

B Lab, the organization behind the growing community of B Corporations (companies using the power of business to solve social and environmental problems) or B Corps for short, recently released its 2011 annual report.

The report highlights some interesting progress over the last year, including a 75% increase in the number of certified B Corps, with larger businesses also joining the growing movement.
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Of the community, not above the community

Since I've recently been on one of my Tom Sawyer rants again about the lack of humility I see in many community efforts, I thought I'd share a story that might help you visualize the role your organization could play in the communities it belongs to. » Read more

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Do you aspire to build a brand community or a community brand?

In my day job at New Kind, I spend quite a bit of my time working on brand-related assignments, particularly for organizations interested in community-based approaches to building their brands. » Read more

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