corporate citizenship

A better way to win: Profiting from purpose

"I would not give a fig for the simplicity on this side of complexity, but I would give my life for the simplicity on the other side of complexity." —Oliver Wendell Holmes

When it comes to managing their costs, most companies operate with a simple model. They start by trying to maximize their gross margins so that they have a high cushion for spending in areas where they feel they need to spend heavily in order to compete, such as advertising and promotions. But a growing number of high-performing companies are showing that there is a better way to manage spending and improve performance. These companies live and operate on the other side of complexity.

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Six ways to build a solid community

Recently, fellow opensource.com writer Chris Grams remarked that our collection of articles and tips on community-building was getting rather large. Perhaps we had the material to write a set of best practices for building communities. So here’s my stab at it. » Read more

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How Red Hat democratized our corporate citizenship program

Community contribution has long been an important topic at Red Hat. After all, our company was built on the open source software development model and much of the code our software developers write is contributed back to the open source community. For many years, Red Hat also funded a modest US charitable giving fund--appropriate for our size, while allowing us meet our commitments to our stakeholders.

Then in 2008, a contrasting set of events changed our entire approach to charitable giving. Namely, the economic recession and the good fortune of Red Hat.
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