relationships

Open source is like falling in love

Open source is for lovers

I've always believed that the best things in life should come in open source packages. Openness is a natural synonym with selflessness and, thus, with love in its truest form. That's the analogy that instantly came to my mind after reading this article by Bryan Behrenshausen, which discusses ways to explain the concept of openness to your friends. » Read more

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Five and a half couples who shared love and work the open source way

Five and a half couples who shared love and work the open source way

It's Valentine's Day, which is about love and relationships, and successful relationships are always based on the same principles that make open source projects successful--transparency, sharing, and generally working together for something better than either could have alone. Here are five couples who were not only partners in love, but in their work that also reflected the open source way. » Read more

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Three tired marketing words you should stop using

Over the years, I've had many people label me as a marketing guy just because I help build brands. I don't like being labelled, but I particularly don't like that marketing label. Why?

In my view, traditional marketing sets up an adversarial relationship, a battle of wills pitting seller vs. buyer.

The seller begins the relationship with a goal to convince the buyer to buy something. The buyer begins the relationship wary of believing what the seller is saying (often with good reason). It is an unhealthy connection that is doomed to fail most of the time. » Read more

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Managing clouds and the death of formality in business

I've been toying around with a new hypothesis. Here it is:

Formality in business is dying.

Now I am not talking about Blue Jeans Friday and Bring Your Pet to Work Day all of the sudden cropping up everywhere. I've seen very formally-run businesses where people showed up in jeans with their dogs or whatever. So much superficial informality.

What I'm talking about is a fundamental shift of business culture and management practices from formal to informal in many innovative companies. What do I mean? Let's take a step back. » Read more

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