surprise

Over the last week, a handful of folks have reached out and asked me what I think about the events surrounding the launch, then crowdsourcing, then full repeal of the new Gap logo (if you haven't already heard the story, catch up here).
1 comment Posted 14 Oct 2010 by Chris Grams Feed
In the interview with Chris Blizzard I posted last week, near the end of the article Chris attributes a phrase to Mozilla CEO John Lilly: "Surprise is the opposite of engagement." This may be one of the most simple, brilliant things I have ever heard someone say when it comes to creating engaged,... Read more
5 comments Posted 8 Apr 2010 by Chris Grams Feed