community engagement

Six ways to build a solid community

Recently, fellow opensource.com writer Chris Grams remarked that our collection of articles and tips on community-building was getting rather large. Perhaps we had the material to write a set of best practices for building communities. So here’s my stab at it. » Read more

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Are you an expert in building communities? Prove it.

Over the past few months, I've started moonlighting as a contributor on the Management Innovation Exchange (MIX), which we've featured regularly here on opensource.com. My posts on the MIX focus on how to enable communities of passion in and around organizations.
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Evaluating TEDx as a brand strategy

A big part of my day job is to help organizations with their brand positioning and strategy (I also write about brand strategy quite a bit over here).

So when I read the article in the New York Times this past Sunday about TEDx, the relatively new (and incredibly popular) offshoot of the legendary TED conference, I thought it might be a good opportunity to take a closer look. The issue? » Read more

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How to find a community's cheeseheads when they aren't wearing foam hats

The other day I was chatting with friend and digital strategy/social media expert Ken Burbary on the phone. He was advising a colleague on some good community-building techniques to consider when all of the sudden the following words came out:

"You have to find your cheeseheads."

What? I did a double-take (or at least the conference call equivalent) and asked him to repeat himself.

I had heard him correctly. » Read more

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