Seth Godin

Like an open book: Your 2012 summer reading

summer reading

Summer has settled firmly upon opensource.com headquarters in Raleigh—just as it has throughout the rest of the United States—but our team has successfully avoided the scorching, 100-degree heat by spending time with some truely refreshing ideas. » Read more

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Why being human is the only way to win

Why being human is the only way to win

I'm delighted to share the first of six videos from my conversation with our latest MIX Maverick Seth Godin. Seth needs no introduction--he's a 13-time bestselling author, serial entrepreneur and tireless game-changer. He is a one-man army when it comes to unleashing the passion and initiative of individuals to make a positive difference in the world. I'm always struck by his ability to make sense of the economic and cultural moment in a way that is both practical and profound.

Our recent conversation was clarifying and galvanizing. I hope it is for you too. » Read more

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Is your organization fit for heretics?

Is your organization fit for heretics?

"Nobody ever got fired for buying IBM."

That chestnut has morphed from sales proposition to object lesson on the perils of clinging to convention in less than a generation. We've ditched the dark suits and "sincere" ties of our father's IBM for black turtlenecks and jeans, and we've embraced the "think different" ethos of Apple's celebrated campaign:

"Here's to the crazy ones. The misfits, the rebels, the troublemakers, the round pegs in square holes. The ones who see things differently."

But how much has really changed? » Read more

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Navigating the murky waters of the new media: Five lessons from PepsiGate

Recently PepsiCo quietly bought the rights to blog about nutrition on a highly respected science blog network. Outraged bloggers and readers at ScienceBlogs said—well, things I can't repeat here—and dubbed the debacle PepsiGate.

As you may have guessed, the blog quickly vanished, but the resulting debate provides insight into some ethical considerations around the so-called new media: the world of online citizen-based journalism. » Read more

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Open books: The opensource.com summer reading list

We asked opensource.com contributors for their recommendations for some can't-miss summer reading. Some books are new. Some are recent favorites. All offer examples of how the open source way is being employed in areas beyond technology. From coaching individuals to unite as a team, exploring the future of management, to delving deeper into the design process, these books can offer incredible insight and a great end to the summer. Enjoy.


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MIX: Gary Hamel's experiment in reinventing management the open source way

Of all of the people talking or writing about the future of business right now, no one has more street cred than Gary Hamel. » Read more

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Participating in a gift economy: Are you giving enough?

Open source communities are often compared to gift economies. You participate. You solve shared problems. Others do the same.

In many ways, you give to get. » Read more

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