wikimedia

Should you crowdsource your strategy?

Should you crowdsource your strategy?

All too often, direction setting happens in an ivory tower—cut off from valuable in-the-trenches insight and expertise and out of tune with shifts in the broader environment. What’s more, when strategy is cooked up in an elite enclave, the process of "selling" it to the very people expected to implement it becomes an arduous and uncertain chore. » Read more

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Can an open, collaborative approach still work when not everyone has opted in?

Over the past two weeks, I've been reading the book Power and Love by Adam Kahane (thanks to Eugene Eric Kim for the recommendation). » Read more

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Inventing the future is everybody's job

When Larry Huston faced the challenge of revving Procter & Gamble's innovation engine to contribute to $5 billion in annual topline growth, he opened up the ranks of the company's vaunted R&D operation to some 1.8 million scientists and researchers around the globe. » Read more

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Telling the open source story - Part 2

Shortly after we published Telling the open source story - Part 1, Jelly Helm--the creator of the the Wikimedia Foundation videos discussed in that piece--came to speak to the People and Brand group at Red Hat. Jelly talked to us about how he approaches finding a brand narrative--the story that anyone, anywhere in the world can understand and connect with. And then we talked about the best ways to reveal those kinds of stories.

It was an interesting encounter and a few general themes emerged. » Read more

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