Rebecca Fernandez

2111 points
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Raleigh, NC

Rebecca Fernandez is a Principal Program Manager at Red Hat, leading projects to help the company scale its open culture. She's an Open Organization Ambassador, contributed to The Open Organization book, and maintains the Open Decision Framework. She is interested in the intersection of open source principles and practices, and how they can transform organizations for the better.

Open Source Champion Author Founding Member Contributor Club Open Organization Ambassador

Authored Comments

Rebecca
Open marketing: What does it really mean?

Just stumbled across this and thought it was interesting. I think it highlights Karsten's point about defining exactly what open marketing is (and by extension, isn't).

Open source marketing: Camel cigarette brand marketing in the “Web 2.0” world
http://tobaccocontrol.bmj.com/content/18/3/212.full

Rebecca
Recipe for a successful business: One part openness, two parts trust

on the Facebook privacy settings:
http://www.nytimes.com/interactive/2010/05/12/business/facebook-privacy.html