Robin Muilwijk

Spot on! Great article. It's a mix of ingredients that make a project (and its product) succeed, like UI, UX, usability accessibility, and more. I'm involved in a project that understands this all to well, and has put UX on their priority list: http://ez.no/Blog/Why-Experiences-Will-Be-a-Key-Driver-for-the-Future-o….

Thanks for that suggestion, if we do write another follow up on this topic, I'll make sure to add localization.