Amanda is a technical marketing manager with 15 years experience supporting the Intelligence Community and Department of Defense. She works for Onyx Point, Inc. as Marketing and Communications Director for the System Integrity Management Platform (SIMP), and promotes DevOps workflow and open source solutions in US Government spaces. Amanda is passionate about metrics-driven marketing, diversity in computing fields, IT efficiencies, clean technical documentation, and detailed style guides. She speaks at colleges and universities on diversity and culture in computer science, and is an active member of the Onyx Point Women in Technology group. She is a member of the Open Source Initiative, a US Air Force veteran, and co-host of the Baltimore Puppet User Group. In 2017, she established National Free and Open Source Software Month in cooperation with Onyx Point Inc, to provide a marketing platform to increase awareness around the benefits of open source. In her free time, Amanda enjoys photography, home improvement projects, gardening, playing NES, and quality time with her husband and three children.
Authored Comments
I think this speaks to the nature of data collection and analysis. This can be applied to anything, not just the behaviors and interests of groups and individuals related to sales/adoption. In aggregate, data just becomes more useful/powerful and can shape and influence decisions and change from science to business. If I get one trouble ticket on a product feature, it does not mean I ignore the needs of the customer. The focus is on that customer and their needs. But, if I receive 100 tickets on the same feature, that data becomes powerful in that it should start to shape considerations and changes fed back to the product itself, with investment of time and money allocated to that area. I like your input and thoughts on this. (Although, there are MANY entities that pay individuals for their opinion, clicks, etc.--valid or otherwise). I would support more ethical practices in place for data/analytics with enforcement by law to protect individuals who do not wish for their behavior (online or otherwise) to be fed to those willing to pay for it. We used to have to ask for information and interests via optional surveys! I am in marketing. I use (free) numbers lightly, to help guide the direction that I think meets the needs of users. I hope that it makes our communication better and helps to reflect pieces of each user/contributor in the product. Honestly, I just go by my gut feeling a lot too. As an individual, I care very much about other individuals and respect their thoughts. Thanks for taking the time to read and comment.